Medical Cannabis: Important Packaging Factors

With the increasing legalization of cannabis and recreational use of cannabis products, markets have been flooded with a variety of options. Companies are trying to gain a foothold in the cannabis industry by offering compelling packages, cool logos, and branding tactics.
With so many different products in the market, how you pack can be a game changer for your business. While customer preferences for different strains of cannabis can be different, they all agree on three things: the freshness, flavor, and quality of the products.
Proper storage in ideal packaging can make or break your product. Here are a few important factors to consider when selecting the right packaging for your cannabis products:

Protection from Air and Moisture

Cannabis flowers go through a lengthy curing process where they’re exposed to carefully-controlled amounts of air and moisture. This is done to make sure the product retains content such as terpene and cannabinoid for maximum flavor and effect. The best solution to retain the freshness of cannabis flowers is to store it in airtight containers that form a proper seal around the flower. Glass jars are ideally suited for storing cannabis as other kinds of containers can dry out the product and run the risk of contamination.

Functionality

The packaging of your cannabis product shouldn’t be too hard for consumers to manage. If the packaging isn’t functional it’s likely going to frustrate the consumer and you’ll probably lose them. It’s also important to covey all the important information on the packaging in order to inform consumers of all the risks and necessary precautions related to the product. This includes details of the product, TCH levels, strain type, weight, and batch number, among other information.

Reflect your Brand

You want your brand to stand out from the other products on the same shelf. Try to create a unique packaging and eye-catching logo that’ll make the customers choose your product over others.
According to a survey, 72% of consumers buy a product based on its style and type of packaging. Make sure the packaging reflects the identity of your brand. Try to promote a vibe that’ll make consumers feel like a part of your community while feeling comfortable about your product.

About Premium Vials

Premium Vials offer a variety of packaging products and child-resistant dropper bottles for cannabis and CBD oils. They specialize in straight-sided glass jars, medical cannabis labels and push and turn cannabis jars. For more information regarding their products visit their website! 

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