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With the increasing popularity of cannabis products and their availability legally across many US states, cannabis producers are now focusing on packaging marijuana to suit the needs of its users. Since cannabis products need to retain its freshness, its packaging needs to adhere to necessary regulations , along with being eye-catching to potential consumers. The marijuana market  is getting more and more competitive by the day, and product packaging is an essential component of brand development for producers and sellers alike. So what packaging options can you choose from for your cannabis products? Here are a few options you can consider. Rigid packaging This type of packaging has a solid container, usually made of glass  or metal . It is heavier, not disposable and can be reused if need be. The hard shell offers the cannabis products mechanical protection, and holds it firmly in place. This makes for a steady packaging presentation. Glass jars Glass jars are air-ti

The first impression your product makes on customers is via its packaging. It represents your values as a brand and manufacturer, while simultaneously marketing your product. And as millennials take over the buyer’s market, the importance of packaging has only increased. Millennials are the largest living population in the 21 st  century, and have an annual purchasing power of $170 billion ! This leaves the ball firmly in their court when it comes to the sales of your product. However, millennials are visual buyers; they buy with their eyes, or as the wise Ariana Grande once said, “[they] see it, [they] like it, [they] want it, [they] got it, yeah.” This means that your product packaging plays a significant role in impacting the millennial mindset and winning their loyalty. What’re They Looking for? A survey carried out by Accenture , showed that 41% of all buyers indulge in what’s called, ‘showrooming,’ this is the act of visiting retail and grocery stores to look for prod